PREMIERE: Lucien Parker - WHY SO SERIOUS (Video)

Madison/Minneapolis hip-hop artist Lucien Parker has been on our radar for a while, particularly since his release of the 'Take A Breath' EP. Today, he is premiering the video for his Geek Session-produced cut 'WHY SO SERIOUS', shot by Nikolai Hagen. Hagen explained how the video came about. 

We were on tour in St. Louis. We didn't have an extensive plan but we wanted to capture the idea of moving around and working. Prior to the tour, I knew that Lucien worked very hard but on tour I realized just how much he really does to perfect his craft. Every hotel we were at, he set up his recording stuff and recorded after every show if I remember correctly. I believe he recorded at least 4 songs on tour. Most of us were having a bit more fun because it was a lot of work by itself, just being up until 3 or 4 every night, waking up at 9, and doing it over for 10 days straight. But he recorded every night and did audio work in the van as well. We shot the video in St. Louis from about 10 PM until 5 AM. For the last shot, we had to get the hotel janitor to let us in the pool area at about 3:30 in the morning because it was closed. 

Stream the new visual below and be sure to keep an eye and ear out for Parker.